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Author - Donna Marie Padua

How to Increase Your Business Profit by Leveraging Software

Information technology can be an effective way to make your company more productive and profitable. The right technology can dramatically improve how you run your business. It is whether it’s integrating your processes, enhancing your marketing abilities, better managing receivables or improving supply chain management. While technology often requires a significant investment, the long-term advantages usually far outweigh the initial costs. Here is several commonly used business software to boost a business’s bottom line.   Different Business Software to Boost Your Business Business Software for [...]


antiviruses can scan whether web cookies are safe or not

Scanning Web Cookies: Kaspersky Antivirus on Keeping You 100% Secured

You see them every time you open websites – pop-ups asking you to allow cookies on your web browser. But what are cookies? Why do you need to accept web cookies? Why do experts, especial Kaspersky Antivirus experts, have warnings against letting cookies in your browser? A cookie is a text file that a Web site can install on your computer. Cookies enable a Web site to tailor pages presented to you by storing information about you in the cookie [...]


15 Essential Software for Small Businesses You Should Try

If you have been in business for the last couple of decades, you have read about (and perhaps have employed) new technology that improves small business efficiencies. Blink, and there is new software or social media to help your small business grow. But how can you evaluate which is the essential software for small businesses that you too should be leveraging daily? So today, we’re here to recommend to you all the essential software for small businesses that will help [...]


6 Ways Businesses Can Survive Using Social Media

Running a business is not an easy thing, especially if you are a budding entrepreneur who is ready to risk time as well as money. Risking money and efforts is fine, but risking the things without any strategies or goals will be sheer foolishness. You need to keep pace with recent business trends. You need to be careful about selecting the right strategies for business promotions. It has to be remembered that businesses are developed upon various exciting tactics [...]


New Tips and Tricks on Editing Videos on Adobe Photoshop

Yes, Photoshop can edit video. It can also do much more. Such as, applying adjustment layers and filters to video (Even Camera RAW). You can stack layers, including graphics, text, photos and video. It supports animation and motion graphics and even 3D animation. Photoshop is like a mini Premiere Pro and After Effects all in one. Video editing has been part and parcel of Photoshop since CS3 Extended. If you are running an older version of Photoshop, here is our [...]


5+ Reasons You Business Needs to Use Video Marketing

Video and marketing go together like peanut butter and jelly. From traditional television commercials in the 1960s to today’s YouTube, Snapchat, Vimeo, and even Facebook Live, it’s no secret that video has become a staple of our everyday lives. While convenient and efficient for the consumer, video marketing provides marketers with an attractive, versatile, and extremely shareable medium to reach their audiences. According to Wyzowl statistics, 63% of businesses have started using video content marketing. Out of those 82% of businesses feel video marketing is an [...]


5 Ways Businesses Can Benefit From Flyers in the Digital World

Nowadays, it seems everything is online. In an increasingly virtual world, however, clients appreciate getting a greeting in the mail once in a while. Direct mail strategies are still a lucrative business for marketing across the country. But what about flyers? Where is their place in the marketing world today? Why Flyers are Important Flyers still hold a firm position in the marketing world. They are a physical reminder designed to engage the complete attention of the individual. There are still countless benefits [...]


tips on securing website

10+ Tips on How to Boost Website Security This 2020

Sometimes the best methods to tackle any tasks are the simplest ones. You know that you need to keep your website safe from the bad guys, but once you venture down the rabbit hole of website vulnerabilities, you will be faced with complex concepts and convoluted solutions. Still, there are basic best practices to follow for improving your website’s security. Here are eight essential things that you can do to safeguard your website right now: 1. Update Your Software Regularly It [...]


30+ Ways to Make the Most of Office 365

Office 365 integrates your Microsoft apps and services so that your business can grow in a collaborative, seamless way — no matter where your employees are based. The apps and services included in your business’s subscription of Office 365 depending on the plan you choose, but can you rest easy knowing that you’ll get automatic monthly updates so you never miss the best features and security settings of Office 365. With flexible working hours and out-of-the-office locations becoming the norm [...]


are antivirus software still enough to protect you this 2020

Antivirus Software: Do You Still Need it This 2020?

The days of computers and laptops being viewed as a box where viruses breed are long gone. Computer makers are now pre-installing antivirus software in their new units where buyers need to buy a subscription to enjoy the full service. And this is how they make more money from their customers. But buyers should instead look at the brighter side of this selling strategy. In this modern world, cyber threats are becoming scarier, and it’s no longer just viruses that [...]