July 2021
6 Social Media Marketing Goals You Must Set for Small Business
One of the hottest sales techniques that many small businesses use nowadays has something to do with social media. With the influence that social media platforms have on people and companies, it’s no wonder companies big and small maximize the marketing potential of social media and use it to their advantage. However, it is easier said than done. Especially if you’re managing all the different facets of your business, social media can be easily pushed aside, with all the deliverables [...]
Does Flesch Reading Ease Make a Difference for SEO?
Search engine optimization (SEO) entails the deliberate use of keywords to help your content rank high in search results, but this is only one side of the coin. It is also critical to optimize content to appeal to human readers by understandably delivering relevant information. One method is to create and distribute content at a readability level suited for your intended audience. Many SEO and content technologies provide readability suggestions based on what is known as a Flesch Reading Ease [...]
Top 10 Software for Freelance Writers in 2021
Freelance writers are one of the thriving remote workers or work-from-home workforce in the new normal economy. You might be interested in turning your passion for writing into a freelance job. Nonetheless, you should be on the lookout for tools and programs that will save you time. These resources will make your writing experience more enjoyable. In your role as a freelance writer, you’ll be responsible for much more than just copy editing. You may have stuff like marketing, social [...]
Capitalizing on Social Media Strategies for Better Business
Social media campaigns are one of the most effective methods in the entirety of your digital marketing strategy that can boost revenues and visibility quickly. Most evident in this new normal economy, almost everyone has gone social. Even the most remote parts of the world have already adopted these trends or, if not, have probably heard about social media. As a result, technology has fundamentally altered how individuals interact with and go about their everyday lives. Globally, technology has also [...]
June 2021
5 Creative Content Marketing Ideas for Your Ecommerce Business
If you want to drive organic traffic to your ecommerce website, content marketing is the way to go. When done correctly, content marketing can increase audience retention, strengthen social media traction, generate leads, and improve conversion rates. However, with such a massive amount of information available online, it has become quite essential to stand out. Conventional approaches don’t cut it anymore. You need to be creative, wherever possible, to stimulate interest among the target audience successfully. If you fail to [...]
5+ Reasons to Adopt New Technology in Your Business this 2021
Do you ever wonder why people keep advising you to adopt new technology in your business when some techs are too costly? The answer is simple and easy. Technology saves your time and effort, and on top of that, it enhances the security of your organization. Numerous factors determine the importance of technology in business because the role it plays is crucial for the operations to run smoothly and efficiently. The corporate world cannot undermine the benefits technology provides to businesses as [...]
How Mobile Technology Benefits Businesses Today
Mobile technology has been advancing at a very fast pace. Smartphones have become mainstream and many consumers use mobile phones to view product reviews, make price comparisons, and find information about products while they are shopping in-store. With consumers increasingly using technology on the go, a company’s Digital Marketing Strategy must be designed to take full advantage of this consumer trend. In this article, we’ll discuss the many benefits your business can enjoy from employing mobile technology-based marketing strategies. Mobile [...]
May 2021
5+ Benefits of Using the Best PDF Editor for 2021 in Your Business
The best PDF editor for 2021 plays a crucial role in the success of modern businesses, especially when it comes to fille management and collaboration. Although PDF (portable document format) appeared during the early 1990s, it is now that it enjoys its highest popularity. When it appeared we were faced with difficulties when sharing documents between different operating systems and computers. The main purpose of the new format was to have a standard that would maintain the fixed formatting present in [...]
How to Strengthen Your Kids’ Safety Online
The online world is becoming every child’s favorite playground so as a parent, you should prioritize your kids’ safety online. With more children accessing the Internet with different devices, they are learning and growing more each day. When used appropriately the cyber world can be your child’s portal to achieve great things. While every parent wants their child to have access to the latest and best information, they also know that safety is paramount. How Can Parents Help Their Child? Learning is [...]
6 Importance of Data Recovery to Your Company’s Success
In this era where cybercrimes are prevalent, all businesses should have a data backup and recovery plan for their most critical data. Regardless of the size of your business, it’s likely that data is an essential aspect of running it. If you don’t yet have a solid plan to keep your data safe, there are three things you should consider: All humans make errors. All computer systems crash. Disasters happen when you’re least prepared. In the event of any of the above situations, [...]
April 2021
How Cybercrime Is Affecting The Lives of People
5 Ways Cybercrime is Affecting People in the Real World There is a common misconception that the effects of cyberattacks are limited to the digital world. A phishing attack leads to a data breach. A ransomware attack results in encrypted files. A denial of service (DNS) attack on a website results in the site being offline. All costly. All inconvenient. But all effectively limited to a virtual space. The truth is much more complicated. In today’s ever-more-connected world, a hacker from [...]
Improve Your Small Business Bookkeeping with MYOB AccountRight Plus
MYOB AccountRight Plus is a highly-trusted bookkeeping solution for businesses in the market today. Bookkeeping is the bane of most business owners’ existence. But ignoring our books or putting them on the back burner can be one of the costliest mistakes we ever make. A few years back, SCORE conducted a poll asking entrepreneurs what the worst part of owning a small business was. A whopping 40% answered bookkeeping and taxes. That survey wasn’t an anomaly. In that same year, TD Bank [...]
5 Computer Elements to Optimize for Highly Efficient PC
With Iolo System Mechanic software, there is no more guessing on cleaning your PC and making it efficient. With just a click, you can achieve the PC performance you want. Everyone wants a clean, fast PC but let’s face it. Most people don’t have the spare time or knowledge to make it happen. When life is busy, maintaining your PC can fall to the bottom of the queue. However, if you tune up regularly, you’ll probably be much happier with your [...]
March 2021
20+ Types of Malware Attack and How to Detect Them Before They Happen
Iolo Malware Killer has gained more and more popularity with the rise of malware attacks against individual and business users. It has become known for its efficacy in preventing malware attacks before they even happen. Malware, or malicious software, is any program or file that harms a computer or its user. Common types of malware include computer viruses, ransomware, worms, trojan horses, and spyware. These malicious programs can steal, encrypt or delete sensitive data, alter or hijack key computing functions, [...]
Best Accounting Software for Small Businesses
Accounting software for small businesses can bring plenty of advantages, especially when in your business you manage almost all of the departments. Back in the days or some business owners still manually perform accounting tasks. This activity takes out valuable time. But now, with the advancement of technology, you as a business owner don’t have to worry about hiring an expensive accounting firm or manually manage all your finances and taxes. There are hundreds of accounting software in the market [...]
TurboCad vs Solidworks – Which is the Better 3D Program
If you want to start creating designs for 3D models or drawings for various items, Turbocad and Solidworks are two popular choices. These are two popular computer-aided design pieces of software but if you are stuck trying to figure out which one to use, this comparison blog can help. Here, we’re going to go over the different features of each product, how easy they are to use, and what support is available and show you which one is better. Finding the [...]
February 2021
How To Boost Your Website Ranking
In this modern era, the internet is a platform where everyone can search for everything. There is an unlimited number of websites that provide useful information. The best among all these websites is one that has the best quality content. Here the question arises, how can you boost your website ranking? The answer is that search engines will rank those websites which have good quality plus plagiarism-free content. Good content will gain traffic and would rate the site on the [...]
Faces of Malware: How it Infects Computers and How to Get Rid of It
Malware is on the rise, with nearly one-third of all computers in the world infected by some form of malware. In this article, we’ll explain how to check if your computer is infected with malware and how to get rid of it. The internet is an integral part of life today, which means that nearly everyone faces the threat of malware infections. Over time, malware has grown increasingly sophisticated, fed by the creativity of black hat hackers seeking to devise ever [...]
January 2021
10 Web Design Trends That Will Be Big in 2021
Each year’s web design trends promise to beam us into the sci-fi future of our dreams, given that they are based on technology. But the 2021 predictions we received from our community of web designers worldwide suggest the opposite. The year 2021’s web design trends appear to share a common theme: rather than aspiring to hi-tech fantasy, web designers seek new heights of realism. They blend the digital and the ordinary like never before, reflecting just how much a part [...]
Antivirus vs Internet Security: What to Use This 2021
Many people get confused between antivirus and Internet Security product. Which one is better or which one to choose? Antivirus or Internet Security. Here I have tried to mention Antivirus and Internet Security differences. It can help you to choose the best Antivirus or Internet Security. Antivirus Software Antivirus can only scans the virus that it knows. It cannot prevent any virus it does not recognize. So Anti-virus software just fights Viruses, Worms and Trojans they have signatures for and just [...]
5+ Social Media Design Trends of 2021
Ready to get ahead of all the graphic design trends for 2021? Each year, we dive into the hottest visual themes shaping the Instagram landscape — from trending fonts to creative collages. 1. Gritty Gradients There’s no mistaking it: color gradients are one of the biggest Instagram design trends right now. A gradient is a smooth color transition, usually used to fill a background or space. This trend has been super popular for memes and quotes, with many brands opting for a [...]
December 2020
Tips on How to Boost Your Computer’s Performance
It’s inevitable that all computers will experience slower speeds at some point. As software becomes more demanding, the way in which your PC reacts to these changes can have a big impact on its performance. The operating system you have and whether you have chosen to upgrade to Windows 10 can also make a big difference. While you can make some upgrades to your laptop to make it run faster, there are some improvements you can make that are more [...]
How To Make The Most Of Your Antivirus Software
While we continue to explore and journey the path to becoming the hardest target we can, we need to consider what we can do to make our antivirus software the most effective possible. This is known as optimizing your antivirus software. Optimizing antivirus software is cybersecurity basic that you can do yourself. While we continue to explore and journey the path to becoming the hardest target we can, we need to consider what we can do to make our antivirus [...]
6 Content Marketing Trends to Watch in 2021
Content marketing will continue to remain one of the strong pillars of success in the way businesses do lead generation and customer interaction. If you have been a constant in the digital marketing scenario for the last few years, you would agree that boosting your content marketing efforts is key to your brand’s success. It is crucial in the digital marketing world to keep learning and implementing the latest trends to stay ahead of the competition. It is also one of [...]
Incorporating Storytelling Strategies in Web Design
Storytelling in web design is growing increasingly popular, and we will see more of this design trend in 2021. Along with personalization, which is also essential, designs take on the form of storytelling even more. Storytelling is a design technique that brings messages across to users in a most relevant and meaningful way. The more people know that your brand is valuable and authentic, the more real its interactions. Designers and marketers should use storytelling to establish real connections with their [...]
Ways on Learning from Customers to Outrank Social Media Competitors this 2021
Social media today is about telling stories curated in the most compelling of ways to make an impression. It is about being part of the global community and is a big part of how we live, work, communicate, and engage with the world around us. Digital technology and its effects on our lives are hard to ignore. Just like social media has pervaded our lives just like that, and brands know this. They know that social media affords them [...]
New Cyber Threats to Fight Off in 2021
Cybercriminals have taken advantage of the fear and uncertainty associated with the COVID-19 pandemic in their cyber attacks. Microsoft reports that pandemic-related phishing and social engineering attacks have skyrocketed to 30,000 a day in the U.S. alone. Threat researchers with MonsterCloud say ransomware attacks have risen 800 percent during the pandemic. What should we expect in 2021? Cyber security experts say these six cyber threats in 2021 will likely have the biggest impact on businesses in the coming year: Remote workers will [...]
November 2020
Tips on Choosing the Right Website Builder
Getting your message out these days requires good helpings of Facebook and Twitter, with maybe a dash of Instagram, LinkedIn, Pinterest, and Tumblr. But that’s not enough: if you want an internet presence that truly represents you or your organization, you also need a website that sets you apart from the crowd. A real website, as opposed to a social media page, gives you complete control over design and content. This lends credibility to your business, organization, or personal [...]
The Importance of Pro-Grade Images in Social Media Marketing
Did you know that people spend close to one hour on each social media platform every single day? It’s been found that Facebook is used for an average of 58.5 minutes every day while Instagram and Snapchat are used for 53 minutes and 49.5 minutes per day, respectively. Looking at the trends, this number is only going to increase. It’s quite clear that for success in the digital era, social media marketing is the way to go. However, tricks and strategies change [...]
5+ Most Recommended Grammar Checker for Bloggers
Whether you are busy with your thesis, essay, email, blog, or crafting your CV, grammar can be crucial for your content’s credibility. Many of us can rely on Microsoft Word to check the simplest errors. But there is no guarantee that it would provide good writing where you can minimize your adverbs, replace weak adjectives, improper comma usage, check the difficulty of reading your text or even receive a readability score. It is important to look professional on-page as it [...]
11 WordPress Plugins for Email Marketing in 2021
Your WordPress site’s functionalities can be extended with the right plugins to suit your business needs. There are email marketing platforms that work well with WordPress. These WordPress plugins allow you to do email marketing campaigns efficiently, get leads, and increase conversions. Moreover, one of the benefits of having a dedicated email marketing plugin is creating and automating emails right off your dashboard. It also simplifies subscription management and the monitoring of leads and conversions. So, check out 11 of the [...]
10 Top Digital Marketing Developments in 2021
In digital marketing, creating a strong online presence is a must, and marketers are adapting to retain their brand’s competitive edge. Trends in digital marketing continue to direct brands in the market to the best viable ways of getting leads and increasing conversions. Check the upcoming developments in digital marketing that we will see more of in 2021. Digital Marketing Trends to Follow in 2021 Conversational Marketing Conversational marketing facilitates real-time, one-on-one connections between marketers and customers. Here are some samples below: Image Source: [...]
10 Best VPN Software for 2020-2021
The best VPN (Virtual Private Network) software hides your location and keeps your online activities anonymous. However, as VPN has shot into the mainstream, millions of people worldwide realize that they can do so much more than keep you private. Doing your research and picking the best VPN is incredibly important, and, surprisingly, only a select few can do everything you might need. The best VPNs anonymize you by routing your connection through encrypted servers all over the world. It hides [...]
October 2020
15 Trends in UI/UX Design to Watch Out for in 2021
UI/UX design trends constantly change based on the varying tastes of the users. UX (User Experience) applies to the whole process of purchasing and integrating a product, including elements of branding, design, usability, and feature. UX begins long before the user gets access to the product. According to a study from the Oxford Journal Interacting With Computers, UX aims to “improve customer satisfaction and loyalty through the utility, ease of use, and pleasure provided in the interaction with a product.” UI [...]
Top 10 Web Design Tools
Web design and development are constantly rising because consumers have an unquenchable demand for brand-new content and experiences. If you are a web designer wanting to improve or a business owner needing to take your site to the next level, keep up with the trends with the best web design tools available to date. Freelancers will find these tools useful since most employers look to hire multi-skilled remote workers. It seems that no matter what your niche is these days, [...]
Scanning Web Cookies: Kaspersky Antivirus on Keeping You 100% Secured
You see them every time you open websites – pop-ups asking you to allow cookies on your web browser. But what are cookies? Why do you need to accept web cookies? Why do experts, especial Kaspersky Antivirus experts, have warnings against letting cookies in your browser? A cookie is a text file that a Web site can install on your computer. Cookies enable a Web site to tailor pages presented to you by storing information about you in the cookie [...]
Digitech and Society (Part 3): 7 Effects on Education
Digitech and education must go hand in hand in the new millennium, especially amid challenging and changing times. For instance, In Part 1, we tackle its effects on information, communication, and mass media. In Part 2, we look into its effects on business and society. In this third part, we will delve into its effects on education. During the pandemic, schools shifted online to preserve human lives. Students and their parents had to go through immediate adjustments as schools closed [...]
Digitech and Society (Part 2): 7 Effects on Business and Economy
In Part 1, we discussed the effects of digital technology and society on information, communication, and mass media. It is important because we are at the forefront of more innovations in Digitech like the internet, big data, digital media, social networks, and the like. All these innovations create a global culture where on-demand sharing of trends is possible, affecting even business and the economy. Let us look at the effects of digital technology on society, this time in business and the [...]
Digitech & Society: 7 Effects on Information, Communication, Mass Media
Digitech, or digital technology, continues to produce massive innovations for society’s greater convenience, rightfully so, because society gives meaning to technology. Technology is and should always be at a man’s disposal. Society gives purpose to technology. The very definition of technology is scientific knowledge applied practically. If no one is using technology, or applying it, then it defeats its purpose. Even digital technology is to make people’s tasks easier and more precise. Non-digital technologies produce machinery and equipment for industry, [...]
10 Steps on Creating Vectors with Adobe Illustrator
Adobe Illustrator is a good tool that offers creators numerous methods of designing their digital work. In their creative process, each designer, whether beginner or professional, has a unique visual style and technique of their own. Each creator follows a distinct methodology too. There’s no one-size-fits-all approach to content creation, and Adobe Illustrator knows that. It is a powerful tool that allows versatility for all types of designers, regardless of their style and niche. So, regardless of your design style, you [...]
Effective Tips To Boost WordPress Performance
Are you looking to boost up your WordPress website? A fast loading website can enhance your user experience and increase the page views, which helps your WordPress SEO. WordPress acceleration is one of the most needed strategies in website management these days. Sadly, WordPress websites tend to slow down over time if left unattended. Over some time, these websites collect big data, get complicated and unresponsive. Though it is bound to happen, there are specific ways to prevent your WordPress [...]
A Review of Acronis Backup Standard Office 365
Microsoft Office 365 Business Premium is an efficient productivity tool for any business. But for your business security need to protect documents essential for your company’s growth, Acronis Backup Standard Office 365 offers a backup solution and so much more. Office 365 is already a cloud service. Acronis Backup Standard can provide an added layer of data security. It is designed to be managed efficiently and would not need an infrastructure change or modification for it to run. What Can Acronis [...]
10 Word of Mouth Referral Marketing Tactics to Grow your Business
Word of mouth marketing is one of the most effective ways to grow your company. It helps your target market get to know who you are, and it helps build credibility for you and other people promoting your brand for you. In this article, you will learn ten tactics that will help you get more word-of-mouth marketing for your business. Provide an Amazing Customer Experience If you want other people to talk about you, you need to provide a fantastic customer [...]
September 2020
7 Ways that Artificial Intelligence Impacts User Experience
Artificial Intelligence (AI) is significantly enriching user experiences in this digital age. It is a software engineering technology that enables robots to act and respond to commands as humans would do. Software and platforms now integrate AI because it makes computing and analysis tasks automated and more intelligent. One of Australia’s well-known computer software trusts is the Bitdefender Antivirus for PC and Bitdefender Antivirus for Mac. Bitdefender works well for a single device, business, enterprise, and even a smart home. It is [...]
10 Micro SaaS Ideas You Can Try in the New Normal
The future wave of eCommerce is Micro Saas. Coined by Tyler Tringas, it is a business following the same business model as Software as a Service (SaaS), but bootstrapped. Bootstrap businesses are owned and run by one person or a small team and aim for a niche market. It focuses more on income and sustainability than growth. Therefore, Micro SaaS is essentially a niche market SaaS business. It is run by one person or a small team, with small costs, [...]
Reasons To Choose CorelDraw Graphics Suite
Today, CorelDraw is becoming one of the most successful graphic design software. Furthermore, many designers have been using this app to fulfill the daily demands of their jobs. This graphic design tool can be easily installed like any other program. Once done, you will begin working on it for all your graphics needs. CorelDraw is used in the creative field to create web graphics, make illustrations, and page layouts. What is CorelDraw Graphics Suite? CorelDraw Graphics Suite, Corel‘s newest version, includes the top graded and new [...]
8 Future Trends in Mobile App Development for 2021
Mobile apps and web apps today are more typical because buying software online is the new standard. It directly results from mobile app development transitioning to on-demand digital platforms like SaaS services (Software as a Service). Softvire is home to some of the most trusted names in software. This cheap software Australia supplier offers not just physical copies but also digital copies and licenses. Softvire has the trust of many B2B and B2C companies and individual consumers as well. For instance, [...]
How to Upscale a Digital Lockdown Business
They say necessity is the mother of invention, so no one should be surprised to discover that 2020 has produced a glut of new businesses. When the biggest COVID-19 lockdown went into effect, many companies operating from brick-and-mortar premises had no choice but to vacate them. Some could keep going through remote working, but many couldn’t — and various jobs were lost or furloughed. This situation had several massive consequences in the world of employment. Firstly, skilled professionals were stuck [...]
Top 4 Ways for SF DevOps Users to Improve the Salesforce Effectiveness
It is the effectiveness of your enterprise software, which adds value to your company and its processes. The critical errors development teams tend to make on implementing the CRM software when they are primarily training the users on how to leverage the new tools but fail to make them understand why. Without understanding the benefits of the software, the users may only perform quick tasks rather than exploring the options and take advantage of the CRM application. When you try [...]
Top 6 Ways to Improve your Mobile App Search Ranking
Once your app is live on the app store, you might get a feeling that your work is done. However, that’s when all the fun begins. If you think creating a mobile app will ensure instant popularity and profitability, you may need to reconsider your strategy. It is important to inform end-users about the app and an incentive to download it. According to a Google Report, 48% of users discover new apps by browsing app stores (Apple App Store and [...]
Why Software Must Develop Mobile App Versions?
For a successful marketing strategy, every software should have mobile app versions. In a time when people are getting used to using tablets, phones, and laptops, it is quite apparent that many of us can’t do our business transactions on a desktop computer alone. It will be good if the software has a dedicated mobile app version. The mobile versions of software give businesses an excellent option to provide services to their customers, without free trials. Companies are only allowed [...]
Best Ways to Run A Digital Marketing Campaign
Are you interested to know about the Digital Marketing Campaign? Then, this is the article you are probably searching for to help you. This campaign is related to an Online Digital marketing agency and best SEO provider as well. Digital Marketing is a segment of marketing that uses various internet platforms for advertising services and products. Furthermore, digital marketing strategies are involved with the usage of one or more channels of online and techniques to raise brand awareness among customers. It enhances [...]
25 SEO Tips to Boost Your WordPress Website’s Organic Traffic in 12 Months
The number of people surfing the Internet has grown by leaps and bounds in recent years, and hand in hand with it, the rush to get to the top of Search Engine Result Pages (SERPs) has also become more pronounced. A higher rank on the SERPs inevitably translates to more organic traffic on the website. With almost every brand and business going online, companies need to optimize their SEO strategy to beat their competitors and make their pages visible in the [...]
August 2020
7 Ways Mobile Apps are Better for Your Business than Websites
Mobile apps can outperform websites in many ways, and businesses are discovering how they embark further into the global market. Website design is evolving as a response to the growing demands for better user interfaces and greater consumer satisfaction Although websites remain predominantly essential to establish an online presence, there are different ways mobile apps are far more beneficial for users. Mobile phones make up 67% of website traffic worldwide, as of 2017. This year, worldwide smartphone users are above [...]
15 Essential Software for Small Businesses You Should Try
If you have been in business for the last couple of decades, you have read about (and perhaps have employed) new technology that improves small business efficiencies. Blink, and there is new software or social media to help your small business grow. But how can you evaluate which is the essential software for small businesses that you too should be leveraging daily? So today, we’re here to recommend to you all the essential software for small businesses that will help [...]
Guide to Reduce Bounce Rate and Improve Conversions of Your Online Store
One of the biggest hurdles in an online store’s conversion rate optimization is a high bounce rate. Yet very few online store owners focus on this trouble area. According to Oberlo, the average bounce rate of online retail stores is between twenty and forty percent. It does not only increase your ad spent but also lowers your store’s position in search engine rankings. As an online store owner, you probably spend a lot of money, time, and effort on advertising, social media [...]
10 Skills Every Marketing Expert Must Have
Do you want to be one of the best marketers to speak useful marketing languages to connect with your audiences? Read on to find out the essential skills you should brush up. As a marketing expert, there are various skills you should consider learning both hard and soft skills. Hard skills focus on structured and systematic topics essential for marketers in the industry for the long term. On the other hand, soft skills help accomplish your hard (or technical skills), helping [...]
Quick Actionable Tips to Optimize Your SEO
The benefits of optimizing your website’s content for better search engine rank can go a long way for your business. According to the Forbes Agency Council, optimized website content can bring more traffic, increase conversion rates and brand exposure, and extend your reach to new markets. Optimizing your SEO should not be a complicated, time-consuming process. Here are a few quick, actionable tips for your SEO Analyst to use when optimizing your SEO and boosting your rankings. How to Optimize [...]
6 Ways Businesses Can Survive Using Social Media
Running a business is not an easy thing, especially if you are a budding entrepreneur who is ready to risk time as well as money. Risking money and efforts is fine, but risking the things without any strategies or goals will be sheer foolishness. You need to keep pace with recent business trends. You need to be careful about selecting the right strategies for business promotions. It has to be remembered that businesses are developed upon various exciting tactics [...]
July 2020
New Tips and Tricks on Editing Videos on Adobe Photoshop
Yes, Photoshop can edit video. It can also do much more. Such as, applying adjustment layers and filters to video (Even Camera RAW). You can stack layers, including graphics, text, photos and video. It supports animation and motion graphics and even 3D animation. Photoshop is like a mini Premiere Pro and After Effects all in one. Video editing has been part and parcel of Photoshop since CS3 Extended. If you are running an older version of Photoshop, here is our [...]
5+ Reasons You Business Needs to Use Video Marketing
Video and marketing go together like peanut butter and jelly. From traditional television commercials in the 1960s to today’s YouTube, Snapchat, Vimeo, and even Facebook Live, it’s no secret that video has become a staple of our everyday lives. While convenient and efficient for the consumer, video marketing provides marketers with an attractive, versatile, and extremely shareable medium to reach their audiences. According to Wyzowl statistics, 63% of businesses have started using video content marketing. Out of those 82% of businesses feel video marketing is an [...]
Why Cloud Computing is the Best Digital Transformation Strategy
Cloud computing is not a new concept, but it is resurfacing with the pandemic in action. This time, it is being seen as an ultimate driver of digital transformation. COVID has brought a disruption to the entire organizational IT infrastructure. While all the system administrators and network engineers are stuck at home, enterprises need to operate and maintain their infrastructure. In order to minimize this issue, companies started focusing on the cloud computing model – a model that allows moving the [...]
22 Blogging Statistics to Help Create an Amazing Content
To date, content is a paramount and game-changing factor in marketing. Blogging, on the other hand, is the very source of it. It acts as a prominent priority for every B2B marketer. Some blogging statistics can always come in handy to ensure that you design only the most effective content strategy. Today, business blogging has reached peak popularity and is consistently encountering augmented growth. To stand out as a company, making use of a well-versed strategy is but an indispensable element. Here [...]
5 Ways Businesses Can Benefit From Flyers in the Digital World
Nowadays, it seems everything is online. In an increasingly virtual world, however, clients appreciate getting a greeting in the mail once in a while. Direct mail strategies are still a lucrative business for marketing across the country. But what about flyers? Where is their place in the marketing world today? Why Flyers are Important Flyers still hold a firm position in the marketing world. They are a physical reminder designed to engage the complete attention of the individual. There are still countless benefits [...]
How Mobile Search will Redefine the Future of Mobile Apps
Mobile apps usage may seem to be at its high level, but it is expected to even grow more in the future. A report by Cisco predicted that there would be around 1.5 mobile devices for every person in the world until 2020. This mobile trend is popularly known as the mobile revolution trend. But did you know how mobile search, SEO, along with keyword research, content creation, device training, and much more plays a vital role? It has a [...]
Top 5 Magento Extensions to Speed Up Your E-commerce Website
Magento started its journey nine years ago, and since then, it has gone a long way. It is developed especially for e-commerce websites, and it is one of the most useful open-source systems known today. It is the perfect choice to start up a new online store on the Magento platform. Magento extensions have a lot of in-built features, and Magento is a futuristic eCommerce software. It helps business people globally, with a rich class of eCommerce solutions, to reach [...]
10+ Tips on How to Boost Website Security This 2020
Sometimes the best methods to tackle any tasks are the simplest ones. You know that you need to keep your website safe from the bad guys, but once you venture down the rabbit hole of website vulnerabilities, you will be faced with complex concepts and convoluted solutions. Still, there are basic best practices to follow for improving your website’s security. Here are eight essential things that you can do to safeguard your website right now: 1. Update Your Software Regularly It [...]
June 2020
Top 10 Photoshop Tools to Make your Web Design Easier
When designing websites, web designers depend on different software. This includes the mention-worthy and much-needed software Adobe Photoshop. Adobe Photoshop comes with different tools that make web designing work easier than ever. All these tools are created to serve different purposes. It allows web designers to showcase their creativity while creating websites in different phases. These photoshop tools are helpful enough to save time, speed up the work, and increase productivity. Here, we are going to mention ten photoshop tools to make [...]
Why Referrals are the Most Valuable Form of Marketing
Referrals have risen as a valuable marketing tool. Many marketing methods have stopped being effective due to search engine algorithm changes and the growth of social media. This has led to referral marketing rising to the top, and that is referral marketing. In this article, you’ll learn why it is one of the best forms of marketing you can adopt in your business. Referral Promotions are Based on Trust One of the reasons why referrals or referral marketing is exceptionally effective [...]
What Is A Social Wall & Why Your Event Needs It
Events are still one of the most powerful and influential marketing and communication channels out there, even in this digital media-driven ecosystem. It is expected that there will be more than 3.2 million corporate events by 2020 so you can estimate how many total events will take place around all industries. Although the event industries are growing, it also poses an ever-increasing challenge for marketers. Event managers and marketers are continually facing challenges to engage the audience and make their event [...]
A Quick Digital Marketing Guide for Amazon Sellers
Congratulations! You’ve come across this page. That means you either have an Amazon store or you’re planning to start one. With more and more success stories of Amazon sellers, there’s no denying that joining this giant is a lucrative choice. You get to achieve financial independence, as many others have. But here is the catch. You’re also competing with millions of other sellers. With innovations and technological advancements, the competition grows higher and tighter. So, where do you stand to [...]
Best Antivirus Apps for Your Mobile Devices
Mobile devices are vital to our everyday life because we use it to access the internet, conduct business, connect with loved ones, and more. About 62% of people globally access the internet using their mobile phones. It’s easy to see why people prefer using mobile devices more often than their computers; it’s convenient and handy. Although not every feature of a desktop can be performed by mobile devices. But, people still prefer to use it. Despite that there are [...]
How You can Manage Your Business with Software
Remember the time when there was no digitalization!! Businesses tried every trick to have overall control. But, they did not succeed. There is a critical reason behind it. They lack in-depth business management. Believe it or not, managing a business is a daunting approach. It requires a lot of motivation, passion, and guts. Many daily activities take a lot of time and effort, but even then, it renders inefficient results. Hence, you need to get the best solution to make your business [...]
May 2020
Antivirus Software: Do You Still Need it This 2020?
The days of computers and laptops being viewed as a box where viruses breed are long gone. Computer makers are now pre-installing antivirus software in their new units where buyers need to buy a subscription to enjoy the full service. And this is how they make more money from their customers. But buyers should instead look at the brighter side of this selling strategy. In this modern world, cyber threats are becoming scarier, and it’s no longer just viruses that [...]
Common Cyber Security Threats that Small Businesses Experience
Now that we are forced to stay in and practice social distancing during this current pandemic, more and more small business owners start their online shop or a remote workspace. As small businesses move to online platforms increase, the number of risks also increases. Like large enterprises, small businesses are at risk online. In fact, small business owners are often the target of hackers. Cybercriminals are aware that small businesses don’t invest resources to protect their data. When your business becomes [...]
Get Hired! Produce A Stunning Video Resume like a Pro
The turn of a new decade launched the world into one of its greatest battles yet. The recent Covid-19 pandemic has caught the world by surprise. To say that it upended our lives is an understatement. The world scrambled as the pandemic ravaged so many so fast. Economies had to take a break to curb the spread of the virus and protect their population. Most countries have closed their borders and implemented strict quarantine measures, leaving families the world over [...]
How to Perform a Technical SEO Audit using SEO Software
SEO has developed so much the past couple of years, following Google Algorithm updates, performing a technical SEO audit now becomes more critical than ever. For ultimate online success, it’s vital to maximize SEO efforts unless you want your website to be left behind by your competitors. SEO Audit on your site gives you a considerable boost in terms of rankings, driving traffic, and improving the site’s usability. In this article, I will share the best Search Engine Optimization Audit Software that [...]
March 2020
Why Is Cybersecurity Essential for Digital Marketing?
There’s no denying that since the advent of the internet, things have become more convenient for most people around the globe. For instance, if you need assignment help for college, there are several websites to guide you now on that. You can book a table for two at the tip of your fingers through a restaurant-booking mobile app. Amidst all the convenience, however, the digital age also made an access highway for cybersecurity threats. Digital marketing, which is a common [...]
How to Become a Freelance Web Designer with No Experience
There is no doubt about the fact that web designing is a highly lucrative business. We must know that all tasks linked to development, programming, and designing are incredibly profitable, especially in the current times. Most importantly, when it comes to freelancing, people these days can expect a plethora of benefits. Freelancing is a modern way of working that allows you to work flexibly at your own pace and time. You can choose to engage in projects that genuinely interest [...]
Importance of Cybersecurity in Your Business
Today, cybercrime is a bigger threat than it ever has been before. Everyone who uses a computer is at risk and businesses even more so. Prevent your business from experiencing setbacks by hiring a cybersecurity provider that offers business continuity plans and IT disaster recovery solutions. Here’s why cybersecurity is important for your business. You Can Lose Clients Due to Data Breaches Some cyber-attacks can result in your company and customer data being accessed and leaked to the public. It can be extremely harmful to your [...]
February 2020
How Cloud Computing Is Changing the Business Landscape
Cloud computing services have completely taken over the business landscape today. All major corporations and even small businesses operate on cloud services on varying degrees. They outsource their storage, data analytics, security, customer relationship management software, and other functions. It is not only convenient, but it’s also more efficient and economical to shift to cloud computing in business. As a result, the world of business is evolving radically due to cloud adoption. Here are a few of the fundamental changes that [...]
10 Best Cybersecurity Tools Safeguarding Potential Cyber Threats
The software technologically burgeoned taking on the entire world. Storing all kinds of pieces of information that were earlier filed in papers were now stored in software programs. This convenience leads to problems of sorts. Cybercrime got more purposeful, and breach of privacy crossed the 4.8 billion mark in the year 2017-18 alone. The vulnerability grew in just about every attempt of saving the Data from exposure and threat. And the trend continues to rise in 2020. Potential threats are now [...]
15+ Best Mobile Photo-editing Apps to Use This 2020
So you want to promote your ecommerce business through photography, but you want to catch your customer’s attention. This is extremely difficult to do. Especially in the age of social media when attention spans are shrinking to just eight seconds. Using a photo editor app can help you get one step closer to success by using photo filters and touching up images. Thirty-two percent of marketers say visual images are the most important form of content for their business. Can [...]
The Roles of Artificial Intelligence in Cybersecurity
One of the most practical uses of AI is cybersecurity. According to Norton, the worldwide cost to recover from an average data breach is 3.86 million US dollars. Research also shows that it takes 196 days to recover from a security breach. Business owners are taking extra precautions to avoid this financial and time sinkhole by using AI. We are going to take a look at how artificial intelligence can help developers improve the security of their website against [...]
Web Security: How It Affects SEO And How To Increase It
Numerous factors influence SEO, and one of them is likely to be missed when optimizing your website. The way people use the internet has evolved. Website protection is something you need to take seriously as a digital marketer. This is because online security (or lack of ) can have a direct impact on your SEO rankings. If you have mastered a website’s technical SEO and are now looking to move into the security aspect of that domain, you know that doing [...]
New Photoshop Tricks and Features to Try this 2020
Every year, we get big updates in all the CC apps and Photoshop is no exception. Adobe drops quarterly updates, but the MAX one is always the biggest. Photoshop saw a lot of versions from Photoshop (version), then Photoshop CS (Creative Suite), then Photoshop (Extended and Standard), to Photoshop CC (Creative Cloud), to Photoshop CC (year). Still, we have the spin-offs namely Photoshop LE, Photoshop Elements, Photoshop Lightroom, Photoshop Mobile, Photoshop Lightroom Mobile, and the other siblings. This year, [...]
8+ Ways Technology Can Boost Productivity at the Workplace
Professionals agree that increasing technological integration is benefiting companies, increasing productivity in the workplace, and capitalizing on industry needs and employee engagement. It is also generating a great increase in productivity. In addition, businesses of all sizes can benefit from putting proper software and hardware tools to help them face challenges and improve results. Moreover, today’s technology-enhanced workforce can communicate instantly from anywhere in the world and access huge amounts of cloud-based data at any time. As a result, businesses that [...]
6 Ways You Can Fight Malicious Apps in Your Mobile Devices
Android is a significant platform for mobile operators, which boasts of more than a billion users globally and a market share of about 80%. However, the platform is a target for malware schemers who are constantly infringing on the security of Android devices. It is necessary for users to know how to identify malware in Android and learn the best techniques to protect their devices. But first things first: Types of Mobile Malware? Here are some of the types of mobile malware that [...]
6 Ways You Can Be Hacked and How to Fight The Attacks
These days, most of our important transactions happen over the internet including our banking and payments. While an increasingly connected world makes our lives easier, it also poses great risks as we expose our personal data to cybercriminals or hackers. Modern hackers have devised numerous ways to steal important data from our very own computers or mobile devices. And even if we are on the most notorious antivirus, these hackers still find a way to get to us and steal [...]
January 2020
5 Amazing Facts of Modern Technology and Social Media in our Daily Lives
Technology has significantly made an impact on our lives by changing the very manner in which we operate in this modern world that sees no halt to technological advancement. It has changed the way we think, live, manage our affairs, and perform tasks more accurately and in lesser time. The most remarkable change is in how we communicate with each other. One of technology’s greatest boon, social media, has overtaken traditional methods of communication. A plethora of platforms where people [...]
Tips For Building Trust Today For Tomorrow’s Digital Economy
The biggest irony in this highly technological world is that the very source of value—we refer to as DATA—can also be the source of dreadful risks. Photo Credit: Flickr Organizations today embrace technology to stand competitive against other businesses. Every one of them wants to deliver experiences to their clients that are unique to them. To do that, they tend to customize their products or services according to the profile of their customers. You may see this process too often on the [...]
5 Compelling Reasons Why you Should Consider Software Developer as a Career
When you’ve always been good at computers from a young age, chances are high for you to become a great software engineer. But if you are not, then there must be a compelling reason why you are willing to endure days on the keyboard just trying to make a machine do what you want it to do. You may have chosen this career more likely for its economic benefits rather than the enjoyment some people get from it. If [...]
The Roles of Web Design In Your Business’s Profitability
Modern businesses are good at capitalizing on the opportunities found on the internet. Many were able to grow their startups and microbusinesses as soon as they put their offerings online. But success online doesn’t stop at publishing your business online. There are tons of things you’ll need to consider to ensure the profitability of your online stints. In reference to highlighting your presence on the internet, you will need to establish your credibility. The digital realm is so vast and [...]
December 2019
7 Cybersecurity Trends and Threats to Expect in 2020
Cybersecurity is a fast-evolving game of wits where hackers and defenders continue to outmaneuver one another. Staying up to date with the latest trends in cybersecurity is not only beneficial; it’s imperative for everyone involved. Large-scale data breaches always make it to the headlines – like this year’s Facebook, Toyota, Microsoft, and American Medical Collection Agency attacks. But the attacks are becoming less discriminatory – with hackers targeting more small businesses and consumers directly. This year saw a 50% jump [...]
November 2019
MacOS 10.15 Catalina Just Killed Several Adobe CS6 Software
With the release of macOS 10.15 Catalina, you’re probably wondering if your Adobe software will work in this latest macOS upgrade. Well, many companies are cautioning users to delay the upgrade to macOS 10.15 Catalina. If you decide to go ahead, you’ll want to run the most current version of Creative Cloud applications on the new system than sticking with Adobe CS6 apps. Because of changes and tighter requirements by both Apple and Adobe, a much smaller number of old [...]
8+ Tips and Tricks to Boost Your Adobe Illustrator Skills
If you’ve never used Adobe Illustrator before, the program may seem overwhelming at first. There’s so much to it, where do you even start? This is even true if you’ve come from another image editing tool, such as Photoshop. But before we look into some tricks and useful tips, let’s first look into what Adobe Illustrator is and what’s new in this software. Adobe Illustrator – What’s New? Adobe Illustrator is a software which is widely used to design logos, fonts, presentations, alphabetical [...]
Photoshop Tutorial – How to Cut Out Complicated Hair Images
Adobe Photoshop is a very useful application for editing photos in any flexible form and desire. However, working on images with complicated details like the hair can be a pain that it gets so difficult to be artistic. With some Photoshop tutorials from the pros, though, you can pull a trick or Photoshop effects that will make your images looking more impressive than ever. One of the most complicated but also the most basic Photoshop effects is trimming an element [...]
October 2019
5 Key Takeaways Before Shifting from Office to Office 365
Not everyone needs to be on Office 365 cloud service. If you are running a small business or you need an office suite for home use only, then Office 2019 will most likely be enough. However, with Microsoft attempting to shift everyone to their subscription service, you might want to rethink whether it should already be the time to make the leap from the traditional perpetual-license versions of Office to an Office 365 subscription. In theory, making that switch offers multiple [...]
Surprisingly Good Accounting Software for Running a Successful Small Business
Regardless of the size of your business, it still needs excellent management of the finances. Today, living in the era of technology makes it easier to deal with finances and keep records of them using different types of accounting software. Even if you are not skilled in working in Excel or Google Sheets programs, you can perform well using several software programs. You can get on top of things only with a few clicks and understanding the basics of [...]
6+ Best Flyer Design and Maker Software to Use on Mac and PC
Want to design your own flyers but you don’t know where to start? First, you need a good software you can use effectively. We also think it needs to be flexible to work on any graphic design you have in mind. To eliminate the guessing game on your part, we picked out the flyer design and maker software to design your perfect flyers with ease and understanding. Flyers for Your Business/Events One of the major goals of every business is, of [...]
September 2019
Adobe Photoshop Tricks and Tips to Try in 2019
Adobe Photoshop used to be just a complicated photo editing software. It was however revised and updated with features that made it one of the easiest tools to use on photo editing and graphic design tasks. Much more when you learn all the Photoshop tricks we are about to share with you today. The Photoshop software has been around the market for over 2 decades now but its existence can be traced back 3 decades ago. Since its very first version, [...]
August 2019
Best Internet Security Antivirus Software Paid and Free 2019
PC users or anyone who connects any device to the internet should have effective antivirus software. As you know very well already, the internet is full of threats and surfing the web without any kind of protection can expose you to risks like nefarious viruses, trojans, spyware, malware, and adware. A good internet security software is what you need to keep these viruses away from your gadgets and maintain your privacy. Many people stopped installing antiviruses, though. In the past, these [...]
Top 5 Budget Mac Graphic Design Software For Photo Editing
One of the many admirable tech that Apple is continuously working on in its products, most especially the iPhone, is the camera. We can’t deny the fact that it one of the leading brands when it comes to smartphone cameras. Low light or much sun exposure, iPhone can produce images with quality like no other. However, these images can use some more boost and it can be done through post-processing via Mac graphic design software. Apple made awesome photography a [...]
How Speech-to-Text Applications Help Struggling Writers
Speech recognition technology through speech-to-text applications allows computers or other smart devices to take spoken audio, interpret it and generate text from it. But how do computers understand human speech? The short answer is – the wonder of signal processing. Speech is a series of sound waves created by our vocal chords. These sound waves will be processed by a recording microphone, and then converted into an electrical signal. The signal is then read using advanced signal processing technologies, isolating [...]
3 Best Email Providers of 2019 and How We Evaluated Them
Finding the best email provider is the top concern for many offices, most especially those who are in sales and marketing and booking business. While most people use their personal emails they get from their ISP, maybe with Google, businesses could use more professional emails, perhaps they can score through Office 365 or Zoho. Ultimately, if you’re running a creative business, you’ll need to think a lot harder about email accounts, especially if you need to send large files or set up [...]
July 2019
Windows 10 1903 10 Year Anniversary Edition: Features Update
Microsoft rolled out its 7th Windows 10 feature update dubbed 1903 edition or Spring 2019 Update last May. You won’t see any major feature addition but windows operating systems improvements are obvious and they were implemented as an early treat to avid users for its 10 years anniversary. Trying out the 1903 version, I can say that Windows 10 got a lot niftier and it is for real this time. A breakdown of features for the Windows 10 Anniversary Edition updates However, [...]
Creative Suite vs Creative Cloud: Should You Buy Adobe Illustrator CS6 in 2019?
Is it still worth it to buy the Adobe Illustrator CS6 in 2019? For those who are just starting their graphic design or photo editing journey, Adobe has already retired its last stand-alone software, the popular Illustrator CS6. Many were waiting in anticipation to see Cs7 in 2013. However, Adobe surprised everyone when it discontinued the whole Creative Suite product line. Instead, the company turned the software into an application that was exclusively available only through a cloud service subscription — [...]
June 2019
McAfee Total Protection: Totally Worth It?
McAfee is an old name in the digital protection industry but it’s definitely still going strong. In this article, we’ll be looking at this institution’s premium product—McAfee Total Protection—and how it stacks up against the competition. We’ll definitely cover how strong or powerful a protection platform McAfee’s premium security suite is, but our primary focus will be on its user-friendliness, and usability. So, we fired up the McAfee Total Protection trial version and installed it. Why the trial version, you ask? For [...]
May 2019
Bitdefender Total Security 2019 In-Depth Review: All in One Protection
With every activity that we do on a daily basis on the cyber world, it’s hard to keep track or at least notice that a suspicious malware has already entered our computer. Having a safe workspace every person’s wish as our data/files and whatnot are all located to our computer. Okay let’s get to the point, how are we going to protect our files as well as our daily cyber activity? Answer: Antivirus Yes, there is a lot of antiviruses, but let’s [...]
April 2019
The Definitive AVG AntiVirus Pro for Android Review: Should You Keep Sticking To Free?
When it comes to mobile phones, I’m like a majority of people who own one: I think viruses and malware are only for computers. That’s until a friend of mine – a little into his mid-50s – told me about teaching his mother how to watch Netflix using a mobile phone which eventually turned into a disastrous story that ended with a few of his credit cards getting cut up. Considering the recent revelation, I went back to a familiar name [...]
August 2017
Read Our Bitdefender Antivirus Plus 2017 Review
Expert Romanian-established security vendor Bitdefender manufactures antivirus products since 2001. It is a name synonymous with trust especially with their latest addition- Bitdefender antivirus plus 2017. Bitdefender has a diverse range of consumer and business offerings.It provides continuous updates and outstanding protection. The Bitdefender Antivirus Plus 2017 is their top of the line product. It offers subscription at very reasonable rates as compared to some other providers. A three year subscription of this product is just for $110. Bitdefender Antivirus Plus [...]
