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Adobe Photoshop Elements - Trends and Updates

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Incorporating Storytelling Strategies in Web Design - Banner
14Dec-20

Incorporating Storytelling Strategies in Web Design

Storytelling in web design is growing increasingly popular, and we will see more of this design trend in 2021. Along with personalization, which is also essential, designs take on the form of storytelling even more. Storytelling is a design technique that brings messages across to users in a most relevant and meaningful way. The more people know that your brand is valuable and authentic, the more real its interactions. Designers and marketers should use storytelling to establish real connections with their [...]

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Ways on Learning from Customers to Outrank Social Media Competitors
10Dec-20

Ways on Learning from Customers to Outrank Social Media Competitors this 2021

Social media today is about telling stories curated in the most compelling of ways to make an impression. It is about being part of the global community and is a big part of how we live, work, communicate, and engage with the world around us. Digital technology and its effects on our lives are hard to ignore. Just like social media has pervaded our lives just like that, and brands know this. They know that social media affords them [...]

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Tips on Choosing the Right Website Builder
28Nov-20

Tips on Choosing the Right Website Builder

Getting your message out these days requires good helpings of Facebook and Twitter, with maybe a dash of Instagram, LinkedIn, Pinterest, and Tumblr. But that’s not enough: if you want an internet presence that truly represents you or your organization, you also need a website that sets you apart from the crowd. A real website, as opposed to a social media page, gives you complete control over design and content. This lends credibility to your business, organization, or personal [...]

The Importance of Pro-Grade Images in Social Media Marketing
27Nov-20

The Importance of Pro-Grade Images in Social Media Marketing

Did you know that people spend close to one hour on each social media platform every single day? It’s been found that Facebook is used for an average of 58.5 minutes every day while Instagram and Snapchat are used for 53 minutes and 49.5 minutes per day, respectively. Looking at the trends, this number is only going to increase. It’s quite clear that for success in the digital era, social media marketing is the way to go. However, tricks and strategies change [...]

11 WordPress Plugins for Email Marketing in 2021
14Nov-20

11 WordPress Plugins for Email Marketing in 2021

Your WordPress site’s functionalities can be extended with the right plugins to suit your business needs. There are email marketing platforms that work well with WordPress. These WordPress plugins allow you to do email marketing campaigns efficiently, get leads, and increase conversions. One of the benefits of having a dedicated email marketing plugin is creating and automating emails right off your dashboard. It also simplifies subscription management and the monitoring of leads and conversions. Check out 11 of the most popular [...]

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10 Top Digital Marketing Developments in 2021
14Nov-20

10 Top Digital Marketing Developments in 2021

In digital marketing, creating a strong online presence is a must, and marketers are adapting to retain their brand’s competitive edge. Trends in digital marketing continue to direct brands in the market to the best viable ways of getting leads and increasing conversions. Check the upcoming developments in digital marketing that we will see more of in 2021. Digital Marketing Trends to Follow in 2021 Conversational MarketingConversational marketing facilitates real-time, one-on-one connections between marketers and customers. Here are some samples below:Image Source: [...]

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15 Trends in UI/UX Design to Watch Out for in 2021, Softvire Australia
21Oct-20

15 Trends in UI/UX Design to Watch Out for in 2021

UI/UX design trends constantly change based on the varying tastes of the users. UX (User Experience) applies to the whole process of purchasing and integrating a product, including elements of branding, design, usability, and feature. UX begins long before the user gets access to the product. According to a study from the Oxford Journal Interacting With Computers, UX aims to “improve customer satisfaction and loyalty through the utility, ease of use, and pleasure provided in the interaction with a product.” UI [...]

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10 Steps on Creating Vectors with Adobe Illustrator, Softvire Australia
7Oct-20

10 Steps on Creating Vectors with Adobe Illustrator

Adobe Illustrator is a good tool that offers creators numerous methods of designing their digital work. In their creative process, each designer, whether beginner or professional, has a unique visual style and technique of their own. Each creator follows a distinct methodology too. There’s no one-size-fits-all approach to content creation, and Adobe Illustrator knows that.  It is a powerful tool that allows versatility for all types of designers, regardless of their style and niche.  So, regardless of your design style, you [...]

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word of mouth referral marketing
1Oct-20

10 Word of Mouth Referral Marketing Tactics to Grow your Business

Word of mouth marketing is one of the most effective ways to grow your company. It helps your target market get to know who you are, and it helps build credibility for you and other people promoting your brand for you. In this article, you will learn ten tactics that will help you get more word-of-mouth marketing for your business.  Provide an Amazing Customer Experience If you want other people to talk about you, you need to provide a fantastic customer [...]

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7 Ways Mobile Apps are better for Business than Websites, Softvire Australia
28Aug-20

7 Ways Mobile Apps are Better for Your Business than Websites

Mobile apps can outperform websites in many ways, and businesses are discovering how they embark further into the global market. Website design is evolving as a response to the growing demands for better user interfaces and greater consumer satisfaction Although websites remain predominantly essential to establish an online presence, there are different ways mobile apps are far more beneficial for users. Mobile phones make up 67% of website traffic worldwide, as of 2017. This year, worldwide smartphone users are above [...]

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