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Digital Marketing

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Does Flesch Reading Ease Make a Difference for SEO - Softvire Global
7Jul-21

Does Flesch Reading Ease Make a Difference for SEO?

Search engine optimization (SEO) entails the deliberate use of keywords to help your content rank high in search results, but this is only one side of the coin. It is also critical to optimize content to appeal to human readers by understandably delivering relevant information. One method is to create and distribute content at a readability level suited for your intended audience. Many SEO and content technologies provide readability suggestions based on what is known as a Flesch Reading Ease [...]

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Top-10-Software-for-Freelance-Writers-in-2021
2Jul-21

Top 10 Software for Freelance Writers in 2021

Freelance writers are one of the thriving remote workers or work-from-home workforce in the new normal economy. You might be interested in turning your passion for writing into a freelance job. Nonetheless, you should be on the lookout for tools and programs that will save you time. These resources will make your writing experience more enjoyable. In your role as a freelance writer, you’ll be responsible for much more than just copy editing. You may have stuff like marketing, social [...]

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Capitalizing-on-Social-Media-Strategies-for-Better-Business
1Jul-21

Capitalizing on Social Media Strategies for Better Business

Social media campaigns are one of the most effective methods in the entirety of your digital marketing strategy that can boost revenues and visibility quickly. Most evident in this new normal economy, almost everyone has gone social. Even the most remote parts of the world have already adopted these trends or, if not, have probably heard about social media. As a result, technology has fundamentally altered how individuals interact with and go about their everyday lives. Globally, technology has also [...]

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how mobile technoogy benefits businesses today
7Jun-21

How Mobile Technology Benefits Businesses Today

Mobile technology has been advancing at a very fast pace. Smartphones have become mainstream and many consumers use mobile phones to view product reviews, make price comparisons, and find information about products while they are shopping in-store. With consumers increasingly using technology on the go, a company’s Digital Marketing Strategy must be designed to take full advantage of this consumer trend. In this article, we’ll discuss the many benefits your business can enjoy from employing mobile technology-based marketing strategies. Mobile [...]

How To Boost Your Website Ranking
25Feb-21

How To Boost Your Website Ranking

In this modern era, the internet is a platform where everyone can search for everything. There is an unlimited number of websites that provide useful information. The best among all these websites is one that has the best quality content. Here the question arises, how can you boost your website ranking?   The answer is that search engines will rank those websites which have good quality plus plagiarism-free content. Good content will gain traffic and would rate the site on the [...]

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Incorporating Storytelling Strategies in Web Design - Twitter
14Dec-20

Incorporating Storytelling Strategies in Web Design

Storytelling in web design is growing increasingly popular, and we will see more of this design trend in 2021. Along with personalization, which is also essential, designs take on the form of storytelling even more. Storytelling is a design technique that brings messages across to users in a most relevant and meaningful way. The more people know that your brand is valuable and authentic, the more real its interactions. Designers and marketers should use storytelling to establish real connections with their [...]

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Ways on Learning from Customers to Outrank Social Media Competitors - Twitter
10Dec-20

Ways on Learning from Customers to Outrank Social Media Competitors this 2021

Social media today is about telling stories curated in the most compelling of ways to make an impression. It is about being part of the global community and is a big part of how we live, work, communicate, and engage with the world around us. Digital technology and its effects on our lives are hard to ignore. Just like social media has pervaded our lives just like that, and brands know this. They know that social media affords them [...]

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WordPress Plugins for Email Marketing - Twitter
14Nov-20

11 WordPress Plugins for Email Marketing in 2021

Your WordPress site’s functionalities can be extended with the right plugins to suit your business needs. There are email marketing platforms that work well with WordPress. These WordPress plugins allow you to do email marketing campaigns efficiently, get leads, and increase conversions. Moreover, one of the benefits of having a dedicated email marketing plugin is creating and automating emails right off your dashboard. It also simplifies subscription management and the monitoring of leads and conversions. So, check out 11 of the [...]

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Top 10 Digital Marketing Developments in 2021
14Nov-20

10 Top Digital Marketing Developments in 2021

In digital marketing, creating a strong online presence is a must, and marketers are adapting to retain their brand’s competitive edge. Trends in digital marketing continue to direct brands in the market to the best viable ways of getting leads and increasing conversions. Check the upcoming developments in digital marketing that we will see more of in 2021.  Digital Marketing Trends to Follow in 2021  Conversational Marketing Conversational marketing facilitates real-time, one-on-one connections between marketers and customers. Here are some samples below: Image Source: [...]

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word of mouth referral marketing
1Oct-20

10 Word of Mouth Referral Marketing Tactics to Grow your Business

Word of mouth marketing is one of the most effective ways to grow your company. It helps your target market get to know who you are, and it helps build credibility for you and other people promoting your brand for you. In this article, you will learn ten tactics that will help you get more word-of-mouth marketing for your business.  Provide an Amazing Customer Experience If you want other people to talk about you, you need to provide a fantastic customer [...]

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