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10 Steps to Creating Vectors with Adobe Illustrator, Softvire Australia

10 Steps on Creating Vectors with Adobe Illustrator

Adobe Illustrator is a good tool that offers creators numerous methods of designing their digital work. In their creative process, each designer, whether beginner or professional, has a unique visual style and technique of their own. Each creator follows a distinct methodology too. There’s no one-size-fits-all approach to content creation, and Adobe Illustrator knows that.  It is a powerful tool that allows versatility for all types of designers, regardless of their style and niche.  So, regardless of your design style, you [...]


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word of mouth referral marketing

10 Word of Mouth Referral Marketing Tactics to Grow your Business

Word of mouth marketing is one of the most effective ways to grow your company. It helps your target market get to know who you are, and it helps build credibility for you and other people promoting your brand for you. In this article, you will learn ten tactics that will help you get more word-of-mouth marketing for your business.  Provide an Amazing Customer Experience If you want other people to talk about you, you need to provide a fantastic customer [...]


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Top 6 Ways to Improve your Mobile App Search Ranking

Once your app is live on the app store, you might get a feeling that your work is done. However, that’s when all the fun begins. If you think creating a mobile app will ensure instant popularity and profitability, you may need to reconsider your strategy. It is important to inform end-users about the app and an incentive to download it. According to a Google Report, 48% of users discover new apps by browsing app stores (Apple App Store and [...]


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Guide to Reduce Bounce Rate and Improve Conversions of Your Online Store

One of the biggest hurdles in an online store’s conversion rate optimization is a high bounce rate. Yet very few online store owners focus on this trouble area. According to Oberlo, the average bounce rate of online retail stores is between twenty and forty percent. It does not only increase your ad spent but also lowers your store’s position in search engine rankings. As an online store owner, you probably spend a lot of money, time, and effort on advertising, social media [...]


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10 Skills Every Marketing Expert Must Have

Do you want to be one of the best marketers to speak useful marketing languages to connect with your audiences? Read on to find out the essential skills you should brush up.  As a marketing expert, there are various skills you should consider learning both hard and soft skills. Hard skills focus on structured and systematic topics essential for marketers in the industry for the long term. On the other hand, soft skills help accomplish your hard (or technical skills), helping [...]


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Quick Actionable Tips to Optimize Your SEO

The benefits of optimizing your website’s content for better search engine rank can go a long way for your business. According to the Forbes Agency Council, optimized website content can bring more traffic, increase conversion rates and brand exposure, and extend your reach to new markets. Optimizing your SEO should not be a complicated, time-consuming process.  Here are a few quick, actionable tips for your SEO Analyst to use when optimizing your SEO and boosting your rankings. How to Optimize [...]


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Get Hired! Produce A Stunning Video Resume like a Pro

Get Hired! Produce A Stunning Video Resume like a Pro

The turn of a new decade launched the world into one of its greatest battles yet. The recent Covid-19 pandemic has caught the world by surprise. To say that it upended our lives is an understatement. The world scrambled as the pandemic ravaged so many so fast. Economies had to take a break to curb the spread of the virus and protect their population. Most countries have closed their borders and implemented strict quarantine measures, leaving families the world over [...]


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